MAISEL’S BRANDS

Bavarian, Franconian and contemporary specialty beers

Brauerei Gebr. Maisel has been a specialty brewery for generations and the leaders of the company have always understood the importance of meeting the wishes and needs of beer lovers ahead of the market. Together with the neighboring Bayreuther Bierbrauerei brewery, Brauerei Gebr. Maisel offers Bavarian, Franconian and contemporary specialty beers from a single source for the beer drinkers of today. 

Brauerei Gebr. Maisel is known throughout Germany and beyond for its specialty Bavarian wheat beers Maisel’s Weisse ORIGINAL, LEICHT, DUNKEL, KRISTALL and ALKOHOLFREI. The brewery is also the market leader in the low-carb beer segment with its Edelhopfen EXTRA pils.

In addition, Jeff Maisel is a pioneer in the craft beer scene in Germany and has been a leader in the fast-growing specialty and craft beer segment since 2012 when the Maisel & Friends brand was launched.

Since 1965 Brauerei Gebr. Maisel has had a collaborative partnership with neighboring Bayreuther Bierbrauerei AG, whose brewery is located just a few hundred feet away and specializes in bottom-fermented beers. Bayreuther Bierbrauerei opens up the world of Franconian craft brewing to beer lovers with three different specialty beers in swing top bottles. BAYREUTHER BRAUHAUS is a brand of Bayreuther Bierbrauerei that stands for tradition and Bavarian brewing at its finest.